As you can see we have been busy updating our website, we still have a way to go, but the wait will be worth it. We have been extremely busy with the launch of our exciting Wiggles SunCare range, which is rolling out nationally; we are also pleased to say that we also will see the range being stocked in a major retailer in the USA in the coming months. So keep checking my blog for further news.

 

I will also be using my blog, to help educate about our harmful climate and how we best protect our skin, and also report on new technology, quirky and weird inventions. So to start my blog I read this very interesting article about coffee the other day, as a coffee lover I was intrigued by what was said.

 

DRINKING coffee and exercising may prevent skin cancer by killing off cells damaged by the sun's ultraviolet-B radiation, a new study says.

 

The coffee-exercise combination produced a "dramatic" four-fold difference in apoptosis – the programmed death of pre-cancerous cells – in laboratory mice that followed the regimen.

Researchers at New Jersey's Rutgers University compared UVB radiation effects on four groups of hairless mice. The first group drank caffeine (the human equivalent of one or two cups of coffee a day), the second were exercised on a running wheel, the third had caffeine and exercise, and the fourth had no caffeine or exercise.

 

Mice that only drank coffee showed a 95 per cent increase in UVB-induced apoptosis, and those that only exercised showed a 120 per cent increase. Those that drank and exercised showed an increase of almost 400 per cent.

 

Allan Conney, one of the study's authors, said the cause of the results was not clear – meaning that human trials in the near future were unlikely.

 

The study is published in the July 31 edition of Proceedings of the National Academy of Sciences.

 

So there you go, drinking coffee is not all bad. Maybe we should innovate the worlds first coffee sunscreen…..Now there’s an idea.